Business Plan Essay Example | Topics and Well Written Essays - 3500 words

Business Plan - Essay Example One would be in Marlowe Arcade in Canterbury and in Westgate Shopping Centre at Oxford. Both stores shall carry the same products. The business will be financed with  £ 100,000 by a sole proprietor and  £ 200,000 through a business loan from a bank. Sales are estimated to reach about  £ 52,000 average for the first and second year. A positive cash flow is projected at the end of the first year. Prints & Plains shall offer products of various British Designers, from casual wear to formal wear, and to special attires depending on the season. As it caters mainly to women in their 20s and 30s who are already busy with their careers, it would present to this target market a wide array of choices in terms of clothing. It would offer practical get ups for the overly busy working women, and would carry stylish and fashionable ensembles as well. Covent Garden in London is popular for its shops, street performers, bars, restaurants, theatres and the Royal Opera House. It is an Italian style piazza holding restaurants, bars and fashionable boutiques and is known for being the capital’s premier entertainment and leisure destination. (Covent Garden Life.Com. 2007). In it are stores selling the country’s leading designer brands, and it has already a steady host of clients having been in operations for several years now. Marlowe Arcade in Canterbury and Westgate Shopping Centre at Oxford are both popular destinations for both local residents and tourists. They are also the best places to put up Prints & Plains branches as they are situated along busy districts where the hustle and bustle happens. Prints & Plains’s Target Market would primarily be working women in their early 20s to their late 40s, whose monthly salary range is from  £ 10,000 to  £ 50,000. They are the ones who appreciate trend and styles and would spend a considerable amount for nice clothing that would fit